Monday, 28 July 2008

Farm Market in Brockport, New York

Thanks to Lori at The Skoog Farm Journal for sending me these photos of a farm market in the U.S.A. this last weekend.

She writes:
"More and more vendors are appearing now that the fruit and vegetables are ready to eat. We live in and area that is full of orchards as well as big farms that grow veggies. Thanks to the horses, our dirt is very rich and our gardens do very well."

I just posted pictures of a French market from last Saturday, and it's interesting to compare the difference in prices, especially given how low the dollar (or 'peso' as some less charitable people in Europe call it now) is against the euro.
Please do send me pictures of your local farm market. I am particularly interested in also hearing about the clientele and their demographic.
Of course here in France, the notion of a 'farm market' is not one that really exists. There are simply markets that have been in existence for centuries and which continue to flourish, at least as far as food is concerned.
For other products, such as clothes, with so many cheap imports from China available to all wholesalers and retailers, many market stall holders are struggling to compete against regular shops. Their price advantage has evaporated and the timing of the markets (during the week and working hours mostly, except in the larger towns) doesn't suit a more office/factory workforce when the markets had traditionally served more flexible agricultural communities and ones with more non-working women.

What has changed though, certainly, is a dramatic increase in a new generation of well-educated, lifestyle driven and especially organic 'petits producters' (small producers). They are breathing new life into markets that during the 80s and 90s were struggling to differentiate the quality of the food available with that of the supermarkets.
Farm Blog

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